IT’S ME

I was cut from a whiskey soaked cloth in Harrisburg, PA. After failing out of West Virginia University and selling wedding gowns for a company that went bankrupt, I decided to give art school a go. Yada yada yada, here we are.

In the past almost 20 years I’ve worked on big brands and small brands. I’ve worked at small shops and large holding companies. I’ve lead multi-million dollar campaigns and made clients my BFFs. All this to say - I’ve been able to flex in every direction this crazy job has thrown at me.

I started my career at Harrisburg and Philadelphia based Neiman Group. I was a 9 month intern turned Art Director. I worked on absolutely anything they would let me. A little over 5 years later I took a job at Grey New York where I worked on a lot of great brands. But, most of my time was spend working on the award winning “Breathe Happy” campaign for Febreze. I cannot even tell you how many unsuspecting people I’ve sent blindfolded into really sketchy places. We could never get away with that now.

In 2015 I jumped to Anomaly NY and stayed for 7.5 years. Yes, you read that correctly. 7.5 years. I found a home there and gained immeasurable experiences and opportunities. For the first few years I worked across multiple brands. Duracell, Dick’s Sporting Goods, Sonos, Google and just about any brown liquor you can think of. In 2019, I was promoted to Creative Director and managed one of the largest accounts in the network, Ally Bank. Each year my partner, Vahbiz Engineer and I grew that business (even in 2020), managed a group of 15+ creatives and designers and an multi-agency IAT. In 2022 we also added the Ally social business to our roster. But eventually, you just gotta shake shit up, ya know?

Since Fall 2022, I’ve been two new places with my partner. The first being Arts & Letters. A smart shop based in Richond with dynomite creative talent. While there we ran TIto’s, Amazon Pharmacy, Zola and touched a little Google (I mean, who doesn’t touch a little Google from time to time ) Short stints aren’t my thing, but this one was.

I’ve called Le Truc home since July 2023. I’ve never worked anywhere like it. It feels new and exciting and sometimes totally the same all at once. It’s proven to be an adventure and I’ve been able to make exciting work, peek inside many different creative shops and work along side some of the industry top leaders.

I never dreamed of living in NYC but I’ve been here since 2011 and think it’s magical. It’s my second favorite place to be. First iis sitting around a campfire deep it the woods. When I’m not saving the world with marketing, I’m cooking, eating, drinking, wearing hats, seeing a show or traveling. Often at the same time. I strongly believe that dinner is therapy and sometimes, it’s all we have.

I live in Brooklyn with my hubs, Tim and my dog, Frog.

HOW I WORK

I don’t believe in praising the last person in the office every day. That’s wack. I want to work with people who know how to show up ready to focus and solve problems creatively and efficiently so they can go the fuck home sooner. Or to grab a drink. Or to a show. Or see their kids. Whatever makes you happy.

OH, THE PLACES I’VE WORKED

Le Truc - 2023-Present

Arts & Letters Creative Co. - 2022-2023

Anomaly, New York - 2015-2022

Grey. New York - 2011-2015

Neiman Group, Harrisburg & Philadelphia - 2005-2011